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The Traffic And Accident Datasets For This Research Are Sourced By Data.gov.uk. The Data Analytics In This Paper Comprises Three Levels Namely: Descriptive Statistical Analysis; Inferential Statistical Analysis; Machine Learning. The Aim Of The Data Analytics Is To Explore The Factors That Could Have Impact On The Number Of Accidents And Their Associated Fatalities. Some Of The Factors Investigated On Are: Time Of The Day, Day Of The Week, Month Of The Year, Speed Limits, Etc... Machine Learning Approaches Have Also Been Employed To Predict The Types Of Accident Severity.